Coca-Cola is the most active beverage sponsor brand in esports in Q3 2022. We have a total of 233 active global sponsorship deals across 21 sports. Coca-Cola's largest active deal, worth an estimated $1.5 billion, is with the International Olympic Committee.
To sponsor something (or someone) means to support an event, activity, person or organization financially or by offering a product or service. An individual or group that provides assistance similar to a donor is called a sponsor. Sponsorship means a cash and/or in-kind payment for property (usually sports, arts, entertainment, or other areas of interest) in exchange for access to available commercial potential associated with the property. It's the price.
Sponsors (Sponsored Properties) may be non-commercial, but unlike philanthropic activities, sponsorships are made with the expectation of commercial gain.
Sponsorships drive awareness, brand building, and drive purchases, but they're different from advertising. In contrast to advertising, sponsorships cannot convey specific product attributes. Sponsorship requires a supporting element and cannot be done alone.
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disney experienced ____ with the contingency approach with the development of the movie, frozen, because it was able to also use frozen as a theme at its theme parks and in product merchandising.
Disney experienced success with the contingency approach in the development of the movie Frozen because it was able to leverage the popularity of the film across multiple channels, including theme parks and product merchandising.
The contingency approach is a management strategy that involves adapting to changing circumstances and identifying opportunities for growth and expansion. In the case of Frozen, Disney was able to recognize the potential for the film to become a blockbuster hit and develop a comprehensive strategy for capitalizing on its success. By creating a Frozen-themed attraction at its theme parks and developing a wide range of merchandise, from clothing to toys to home goods, Disney was able to the extend the reach and profitability of the Frozen franchise. This is an example of successful contingency planning and execution in the entertainment Corporation industry.
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the journal entry to record the transfer of completed work in process to finished goods in process costing is to: multiple choice question. debit work in process inventory and credit finished goods inventory debit finished goods and credit cost of goods sold debit finished goods inventory and credit work in process inventory debit cost of goods sold and credit finished goods
The journal entry to record transfer of completed work in the process to finished goods in the process costing is to debit finished goods and credit the cost of goods sold.
What is process costing?Process costing is a method of cost accounting used to determine the total cost of manufacturing a product. It is typically used in industries where products are produced in large quantities and have a consistent production process. This method involves dividing the production process into individual steps or processes, assigning the costs associated with each process, and then adding up the total costs to determine the final cost of the product. This method helps companies to identify the costs associated with each step of the production process and track any variances or changes that occur along the way. Process costing is commonly used in industries such as food production, chemical manufacturing, and petroleum refining.
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a headline in the new york times read: ""study finds enrollment is up at colleges despite recession."" how would you rewrite this headline now that you understand the idea of opportunity cost?
In the United States, where the Depression was generally the worst, recession production decreased by nearly 47 between 1929 and 1933, the GDP fell by 30%, and the unemployment rate rose to more than 20%.
Due to the recession, Balin recently lost his position as a dog trainer. He is looking for a new job, but until the economy improves, his prospects seem bleak. Balin is best characterised by this description as being cyclically unemployed.
Job losses and unemployment are among the most obvious effects of the recession and are known to be linked to higher levels of stress, worse health outcomes, declines in children's academic performance and educational attainment, postponements in marriage age, and alterations in household structure.
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a situation in which resources are used in the most productive way possible to produce the goods and services that have the greatest economic value to society is called
A situation in which resources are used in the most productive way possible to produce the goods and services that have the greatest economic value to society is called Efficiency.
Economics can be broadly divided into microeconomics and macroeconomics. Microeconomics focuses on the behavior of individuals and firms in the marketplace, while macroeconomics deals with the overall performance of the economy, including factors such as inflation, unemployment, and economic growth.
Economists use various tools, such as mathematical models and statistical analysis, to study the economy and make predictions about future economic trends. They also provide guidance on policy decisions, such as tax rates, government spending, and monetary policy, to help promote economic growth and stability. The field of economics is constantly evolving, and new theories and models are developed to better understand the complexities of the global economy.
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Complete Question: -
Describe a situation in which resources are used in the most productive way possible to produce the goods and services that have the greatest economic value to society.
why might oligopolies sometimes be tempted to act in collusion?
Markets known as oligopolies are those where a small number of powerful large companies hold a disproportionate amount of control over prices and output.
These companies frequently have a financial incentive to collude, which is an arrangement between rivals to coordinate their actions in order to lessen competition and boost profits.
Oligopolies may be tempted to collude in order to protect their market dominance and deter the entry of new competitors. Oligopolies can hinder the ability of new businesses to compete and enter the market by banding together to limit output and raise prices. They are able to maintain their leadership position and high profit margins as a result.
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What is the best office chair for sitting long hours?
The best office chair, runner up. Aaron of Herman Miller. Iconic, comfortable and more breathable. Also great. Herman Miller Sails. Affordable economics and a love-hate look.
Many cheap office chairs make you feel like you're crammed into an economy seat on a cross-country flight, but a quality office chair upgrades you to first class. It is designed.
We researched dozens of office chairs, interviewed four ergonomics experts, and asked subjects of varying body types to think for over 175 hours. And since 2015, Steelcase Gesture has proven to be the best office chair for most people.
Steelcase Gesture requires a $1,000-plus investment, but if you plan to sit for long periods of time, the support, adjustability, and comfort that lasts 10+ years make it well worth the money. Dozens of Wire -Through multiple test panels where Cutter employees tried out office chairs, Gesture has remained popular since it was first recommended in 2015.
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The flow of costs through the manufacturing accounts is essentially the same in both process costing and job-order costing.Select one:A. TrueB. False
True. The flow of costs through the manufacturing accounts is essentially the same in both process costing and job-order costing is correct.
Cost flow refers to the way costs move through your organization. Cost flows are typically relevant to manufacturing companies where accountants need to quantify the cost of raw materials, work-in-progress, finished goods inventory, and cost of goods sold.
Cost flow applies not only to inventory, but also to other cost-related process factors such as: Labor and overhead costs.
The cost flow process begins with evaluating the raw materials used in manufacturing. The cost flow then shifts to WIP inventory. In addition, there are the machine and labor costs of production, as well as overhead costs. The cost flow then moves to the storage phase. Here the finished product is stored until it is sold. After the item is sold, the cost flow will eventually shift to manufacturing costs.
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What is the environmental factor of PESTLE analysis?
The environmental factor in PESTLE analysis refers to the external factors in the broader environment that may impact an organization's operations and strategies. It is sometimes also referred to as the "ecological" or "environmental sustainability" factor.
This factor includes various environmental considerations, such as climate change, pollution, resource depletion, deforestation, and waste management. It also encompasses regulatory requirements and standards related to environmental protection, such as emissions standards, waste disposal regulations, and renewable energy policies.
Organizations must consider the environmental factor in their PESTLE analysis to identify potential risks, opportunities, and trends that may affect their business. This can help them develop strategies to reduce their environmental impact, comply with regulations, and respond to changes in consumer preferences for sustainable products and practices.
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rosenberg and guy found that helped to predict a firm's beta. a. the firm's financial characteristics b. the firm's industry group c. firm size d. the firm's financial characteristics and the firm's industry group e. all of the options
Right choice E. A. B. C. all aided in predicting betas. By spreading investments over numerous derivative derivatives, industries, and other categories, diversification is an approach for lowering risk.
What does money actually mean?Money is any item or method in exchange that is accepted by people as payments for goods and amenities or as a way to pay back debt. The world is centred around money. Because it promotes financial expansion and allows for trade, money is crucial to economies.
What kind of financing is the most fundamental?Fundamental financial concepts are built on the foundation of both microeconomic and macroeconomic theories. The three main subfields of finance are personal banking, financial services, and public (public) finance. Consumers and businesses both use financial services to obtain financial products and achieve financial goals.
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The National Study of Millionaires revealed that millionaires are more likely to...A. Read one nonfiction book each month
B. Calling the hiring manager and introducing yourself
C. One dimensional
D. Learning new things
The National Study of Millionaires revealed that millionaires are more likely to learning new things.
According to the National Study of Millionaires, millionaires are more likely to read at least one nonfiction book per month. This is likely due to their desire to increase their knowledge and stay up-to-date with the current trends. Reading nonfiction books helps to strengthen the understanding of a subject, as well as provides new perspectives. Furthermore, the study suggests that they allocate time each day to stay abreast of the news, think through a problem, or plan their finances. Additionally, millionaires have been found to have a strong commitment to learning new things, which can include taking classes, reading books, attending seminars, joining professional organizations, and networking. By continuously learning and staying informed, millionaires are better able to make informed decisions that can lead to a successful financial future
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The measure of how sensitive net operating income is to a given percentage change in dollar sales is called _______.
a. sensitivity leverage
b. operating leverage
c. risk leverage
The measure of how sensitive net operating income is to a given percentage change in dollar sales is called price leverage.
Option D. is correct.
Price leverage is a measure of how sensitive net operating income is to a given percentage change in dollar sales.
This measure is used to determine the impact that changes in sales prices have on a company's net operating income.
It is calculated by dividing the percentage change in net operating income by the percentage change in sales prices.
This measure can be used to analyze the effects of different pricing strategies on a company's bottom line.
Knowing the price leverage of an organization can help them to make more informed pricing decisions that will maximize its net operating income.
The correct question is -
The measure of how sensitive net operating income is to a given percentage change in dollar sales is called _______.
a. sensitivity leverage
b. operating leverage
c. risk leverage
d. Price leverage
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fixed expenses definition
Fixed expenses are expenses that do not vary with changes in a business's level of production or sales.
They are typically long-term costs that a business incurs regardless of how much revenue it generates or how many products it sells. Fixed expenses are also referred to as "overhead" and can include items such as rent or lease payments, salaries, insurance premiums, property taxes, and equipment maintenance costs.
Unlike variable expenses, such as the cost of materials or shipping fees, fixed expenses remain constant over time. This means that the total amount of fixed expenses remains the same, regardless of the level of production or sales.
For a business, it is important to understand and manage its fixed expenses. These expenses represent a regular drain on the company's resources, and any inefficiencies or excess costs can negatively impact the company's bottom line. By keeping fixed expenses under control, a business can improve its profitability and better manage its cash flow.
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Question 7 master help!
The answer is the 2nd one, Fixed.
Mozer Villa & Spa employs a seven-day workweek which begins on a Sunday and a December 31 year-end. Normal weekly wages amount to $76,000. If December 31 is a Tuesday, what is the appropriate journal entry on January 4, the next payday for Mozer Villa & Spa?
a. Debit Wages Expense $76,000
Credit Cash $76,000
b. Debit Wages Expense $43,429
Debit Wages Payable $32,571
Credit Cash $76,000
c. Debit Wages Payable $76,000
Credit Cash $76,000
d. Debit Wages Expense $32,571
Debit Wages Payable $43,429
Credit Cash $76,000
The appropriate journal entry on January 4, the next payday for Mozer Villa & Spa is b.
Debit Wages Expense $43,429Debit Wages Payable $32,571Credit Cash $76,000.What is the journal entry?The journal entry refers to the accounting record that recognizes a business transaction.
For an accrued expense, the appropriate journal entry that records the payment, called an adjusting entry, involves debiting the liability account and crediting the Cash account.
For a partly accrued expense, there is a need for apportionment of the total payment, based on the number of periods.
Transaction Analysis:Normal weekly wages = $76,000
Wages for 3 days from Sunday to Tuesday, December 31 = $32,571 ($76,000 x 3/7)
Wages for 4 days from Wednesday, January 1 to Saturday, January 4, = $43,429 ($76,000 x 4/7)
Thus, the correct journal entry for the accrued wages and payment is Option B.
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When economists say the quantity supplied of a product has increased, they mean the a. supply curve has shifted to the rightb. price of the product has fallen, and consequently, suppliers are producing less of itc. supply curve has shifted to the leftd. price of the product has risen, and consequently, suppliers are producing more of it
Option c is Correct. When economists say a product has been delivered in a greater quantity, they are referring to a leftward change in the supply curve.
The supply curve has changed to the right, the price of the good has decreased, and as a result, suppliers are manufacturing less of it. The supply curve has shifted to the left, the price of the good has climbed, and as a result, suppliers are creating more of the good.
The quantity of an item or service that a producer is willing to offer at each price is what economists refer to when they talk about supply. The amount charged by the manufacturer for each unit of an item or service is known as the price.
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Correct Question:
When economists say the quantity supplied of a product has increased, they mean the
a. supply curve has shifted to the right
b. price of the product has fallen, and consequently, suppliers are producing less of it
c. supply curve has shifted to the left
d. price of the product has risen, and consequently, suppliers are producing more of it.
Which of these is not one of the four goals of incident management?
a. Make the user more self-reliant.
b. Complete the incident in the least amount of time possible.
c. Manage stress levels for both user and support agent.
d. Provide the user with the information he or she needs.
Complete the incident in the least amount of time possible is not one of the four objectives of incident management.
The main objective of incident management is to deal with incidents, either temporarily or permanently, and restore the IT service.
By identifying reoccurring problems and documenting trouble tickets to determine the underlying cause of the incident or incidents, incident management helps enhance the quality of IT services.
Since many organizations' incident management teams also participate in monitoring, they will have a full understanding of the issue's causes as well as any mistakes, warnings, or exceptions that have happened. From the time a major event is reported until it is resolved, the incident management team will keep the relevant stakeholders updated.
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How do you apply formatting features from one piece of text to multiple pieces of text using the Format Painter?
It was the apply formatting features from one piece of text to multiple pieces of text using the Format Painter as select the text, select the format Painter, and they apply the formatting.
What is Format Painter?The term Format Painter was the apply the same formatting on such text in the multiple times. It was the font style, border style, multiple pieces of text, and the other things. It was the repetition of the method.
According to the case, was the using the Format Painter. Format Painter was to apply formatting features to work as one piece of text to multiple pieces of text.
Standard toolbar → double-click the Format Painter → select text → apply the formatting.
As a result, the significance of the apply formatting features are the aforementioned.
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The ______ is a strategic branding premise, which sets the foundation brand essence and brand values, and makes the emotional connection with the audience.
The brand positioning statement is a strategic branding premise that sets the foundation for a brand's essence and values, and makes an emotional connection with the audience.
A brand's distinctive value proposition is described in a brand positioning statement in a way that sets it apart from its rivals. It highlights the target market for those benefits as well as the main advantages the brand delivers. The development of a brand's marketing strategy, from message and design to product creation and distribution, is aided by a carefully prepared brand positioning statement.
The following components might be included in a typical brand positioning statement:
a description of the intended market, a declaration of the brand's distinctive selling point or major advantages,a description of the character or voice of the brand,a description of the brand's unique selling proposition or competitive edge.
A brand may forge a powerful emotional bond with its audience by developing a clear and engaging brand positioning statement.
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According to the chart, the initial monthly payment demarco and tanya should anticipate paying on principal and interest is . they should budget $400 for insurance and tax payments, so the total amount they should anticipate paying monthly is .
The correct option is B. According to the chart, the initial monthly payment Demarco and Tanya should anticipate paying on principal and interest is $811.
Interest in business refers to the level of curiosity, passion, and motivation one has toward the world of commerce and entrepreneurship. Business is a broad field that encompasses various aspects such as finance, marketing, management, and economics. An interest in business can manifest in different ways, such as the desire to start a business, the fascination with how successful businesses operate, or the interest in studying business-related subjects.
Having an interest in business can be beneficial in many ways. It can lead to the development of skills such as critical thinking, problem-solving, decision-making, and communication, which are essential for success in any business venture. Furthermore, an interest in business can provide individuals with a better understanding of the market, consumer behavior, and the economy, which can be useful in making informed decisions and identifying opportunities.
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Complete Question:
According to the chart, the initial monthly payment Demarco and Tanya should anticipate paying on principal and interest is _____.
A.) $711
B.) $811
C.) $911
b. what determines the value (domestic purchasing power) of money
The total amount of goods and services that can be purchased with the given amount of money can be used to calculate the currency's purchasing power. Purchasing power decreases as price levels rise and vice versa.
The preservation of the purchasing power of money is the responsibility of both monetary and fiscal policy. A consumer's purchasing power is a measure of how much money they have available to spend. Purchasing power is impacted by the economy. For instance, if prices drop, consumers will have more purchasing power. Consumers' purchasing power increases if the dollar's value rises in relation to other currencies.
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"Expenses directly tied to the level of business activity is the definition ofA. variable costs. B. expected value. C. marginal costs. D. fixed costs.
Expenses directly tied to the level of business activity are the definition of variable costs. Option A. is Correct.
Costs that are inversely correlated with the volume of economic activity are known as variable expenses. Depending on the business's degree of activity, these costs change.
Materials, labor, and shipping expenses are a few examples of variable costs since they change according to how many units are produced or how many services are provided.
In addition to advertising, commissions from sales, and other expenses that rise with revenue are examples of variable costs.
Because they are immediately impacted by the volume of production or the quality of services, variable expenses are crucial to take into account when assessing a company's profitability.
In order to effectively predict a company's long-term profitability, it's critical to keep track of variable costs.
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True or false? the nominal interest rate on a risk-free investment is approximately equal to the sum of the real rate of interest plus an inflation premium.
Answer:
True
Explanation:
A real rate of interest is the compensation paid by the borrower of funds to the lender. A nominal rate of interest is equal to the sum of the real rate of interest plus the risk free rate of interest. Risk-free rate of interest is equal to the sum of the real rate of interest plus an inflation premium.
why do households prefer to use fis as intermediaries to invest their surplus funds?
Households prefer to use financial intermediaries to invest their surplus funds because intermediaries offer expertise, diversification, and liquidity that individual investors may not have.
Financial intermediaries, such as banks, mutual funds, and insurance companies, provide a range of services that can make investing more convenient, accessible, and effective for households.
By pooling the funds of many investors, intermediaries can offer diversification, which helps to spread risk and reduce the impact of market fluctuations. Intermediaries also offer expertise and resources that individual investors may not have, such as professional investment management, research, and analysis.
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--The complete question is, Why do households prefer to use financial intermediaries to invest their surplus funds?--
what is unearned income
Unearned income refers to income that is received without the recipient having to perform any labor or service to earn it.
This type of income is typically derived from investments, rental income, or other passive income sources, and it contrasts with earned income, which is income that is earned through work or services provided.
Examples of unearned income include interest income earned from savings accounts or bonds, dividends earned from stock investments, rental income earned from real estate properties, and royalties earned from creative works such as music or books.
In contrast to earned income, unearned income is not directly tied to the amount of labor or service provided by the recipient. Instead, it is based on the performance of the underlying investment or asset. This can make unearned income a more passive form of income, as it requires less effort to maintain than earned income.
Unearned income is subject to taxation, just like earned income, and it's essential to understand how it's taxed and reported on your tax returns to ensure compliance with applicable tax laws.
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The parettis' residence has proved difficult to sell. Salesperson paula mcwhiney suggests it might sell faster if they enclose a portion of the backyard with a privacy fence. If the area to be enclosed is as illustrated, how much would the fence cost at $6. 95 per linear foot?
Cost of fence = P x $6.95 = $6.95P where P represents the perimeter of the enclosed backyard.
As there is no illustration provided in the question, we cannot calculate the exact length of the fence needed to enclose the backyard.
However, we can provide the general formula to calculate the cost of the fence.
The cost of the fence would depend on the perimeter of the enclosed area. To calculate the perimeter, we need to add up the lengths of all the sides of the enclosed area.
Perimeter(P) = sum of the length of all sides
Once we have the perimeter, we can multiply it by the cost per linear foot to get the total cost of the fence.
The formula to calculate the cost of the fence is:
Cost of fence = Perimeter of enclosed area x Cost per linear foot
So, if the perimeter of the enclosed area is P feet, and the cost per linear foot is $6.95, then the cost of the fence would be:
Cost of fence = P x $6.95
Without knowing the dimensions of the enclosed area, we cannot calculate the perimeter or the cost of the fence.
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Match each of the options above to the items below1. His company makes professional-quality products that are accessible to the recreational angler.
2. The company wants to provide a chance for every person to reach his or her highest fishing potential without sacrificing their retirement savings to do it.
3. To grow the company by 50% over the next five years
4. Her department plans to introduce 10 revolutionary new lures to the company's already exciting lineup of products over the next two years.
5. Project managers have the designs complete now and are working to streamline the production tools to maximize efficiencies and thus bring costs down.
1. His company makes professional-quality products that are accessible to recreational anglers ------> Mission Statement(C)
2. The company wants to provide a chance for every person to reach his or her highest fishing potential without sacrificing their retirement savings to do it-------> Vision Statement(B)
3. To grow the company by 50% over the next five years-----> Strategic Planning(E)
4. Her department plans to introduce 10 revolutionary new lures to the company's already exciting lineup of products over the next two years-----> Tactical Planning(A)
5. Project managers have the designs complete now and are working to streamline the production tools to maximize efficiencies and thus bring costs down------> Operational Planning(D).
Operational planning is the process of defining specific activities and tasks required to achieve an organization's goals and objectives. It involves developing detailed plans for various functions of the business, such as production, sales, marketing, human resources, and finance.
The purpose of operational planning is to ensure that the day-to-day activities of the business are aligned with its overall strategy and goals. It involves setting targets and objectives for each department, determining the resources required, identifying potential risks and challenges, and creating action plans to mitigate them.
Operational planning is essential for businesses to achieve their strategic objectives. It helps organizations to allocate resources effectively, optimize their operations, and increase efficiency. By creating detailed plans for each department, businesses can ensure that everyone is working towards a common goal and that the business is on track to achieve its overall objectives.
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Complete Question:
Match each term with the correct statement or level of management planning. a. Tactical Planning b. Vision Statement c. Mission Statement d. Operational Planning e. Strategic Planning Match each of the options above to the items below. 1. His company makes professional-quality products that are accessible to recreational angler. 2. The company wants to provide a chance for every person to reach his or her highest fishing potential without sacrificing their retirement savings to do it. 3. To grow the company by 50% over the next five years.4. Her department plans to introduce 10 revolutionary new lures to the company's already exciting lineup of products over the next two years. 5. Project managers have the designs complete now and are working to streamline the production tools to maximize efficiencies and thus bring costs down.
Secretary of the state John Hay's proposed foreign policy that would give all nations equal trading rights in China. It also urged foreigners in China to obey Chinese law and observe fair competition.
Open Door Policy
Each of these nations should have equal access to Chinese trade, according to the Open Door Policy, which was an agreement between China, the US, Japan, and many European powers.
When the Chinese civil war came to a conclusion in 1949, it had been established in 1899 by US Secretary of State John Hay. The US had just recently established itself in East Asia, and they were worried that they would be forced out of the Chinese market by nations that had been there longer than they had. As a result, they came up with the policy to assure that they would still be able to trade with China. How did the Open Door Policy come about? The US had lately established itself in East Asia, and they were concerned that the Chinese government would drive them out.
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Which do risk-takers prefer? a. dividend yield b. market price stock c. non-market price stock d. non-dividend yield
The correct option is D, risk-takers prefer non-dividend yield.
Non-dividend yield is a financial metric that measures the return on investment for a stock or asset that does not pay dividends. It is also known as price appreciation yield or capital gains yield. The non-dividend yield calculates the total return on investment by taking into account the price appreciation of the stock or asset over a specified period, without including the value of any dividends paid out during that period.
Investors may prefer non-dividend yielding stocks or assets if they believe the company has strong growth potential and will see an increase in the stock price over time. Non-dividend yielding stocks are typically found in industries such as technology, where companies reinvest their earnings back into the business for growth and expansion.
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blossom company applies manufacturing overhead to jobs on the basis of machine hours used. what is the amount of under- or overapplied overhead at december 31
If Blossom Company applies manufacturing overhead to jobs on the basis of machine hours used. the amount of underapplied overhead at December 31 is $9,800.
How to find the amount of underapplied overhead ?First, we need to calculate the predetermined overhead rate using the estimated overhead costs and estimated machine hours:
Predetermined overhead rate = Estimated overhead costs / Estimated machine hours
Predetermined overhead rate = $346,775 / 126,100 hours
Predetermined overhead rate = $2.75 per machine hour
Next, we can calculate the total overhead applied to production using the actual machine hours used:
Overhead applied = Actual machine hours used x Predetermined overhead rate
Overhead applied = 130,800 hours x $2.75 per hour
Overhead applied = $359,700
Finally, we can calculate the amount of overapplied or underapplied overhead by comparing the overhead applied to the actual overhead costs incurred:
Overhead variance = Actual overhead costs incurred - Overhead applied
Overhead variance = $369,500 - $359,700
Overhead variance = $9,800 underapplied overhead
Therefore, the amount of underapplied overhead at December 31 is $9,800.
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The complete question is:
Blossom Company applies manufacturing overhead to jobs on the basis of machine hours used. Overhead costs are estimated to total $346,775 for the year, and machine usage is estimated at 126,100 hours. For the year, $369,500 of overhead costs are incurred and 130,800 hours are used. what is the amount of under- or overapplied overhead at december 31
ice cream maker ben & jerry’s has been fighting for social causes since they were founded in the 1970s. ben cohen, one of the company’s founders, started buying ingredients for his ice cream from a bakery that hired people without doing background checks. that bakery hired many ex-criminals who would have otherwise found it difficult to get jobs. in making that decision, cohen acted as what for his company?
By making the decision to buy ingredients from a company that hired many ex- criminals, Cohen acted as a social entrepreneur for his company.
What is a social entrepreneur ?A social entrepreneur is someone who uses business strategies to create social or environmental change, often in pursuit of a specific social or environmental goal.
In this case, Ben Cohen's decision to source ingredients from a bakery that employed ex-criminals was a deliberate attempt to address social issues related to the reintegration of ex-offenders into society. By supporting the bakery, he helped to create jobs and reduce recidivism.
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